It's a two step process:
- Disabled users report sites they've had difficulties with.
- A community of volunteers liaise with website owners to raise awareness of the issues and help to resolve them.
But nevertheless, it's a great idea and deserves every success. Investigating the site today I see that so far:
- 225 websites have been reported
- 25 website owners informed
- 22 of these owners have acknowledged
- 11 of them have fixed the problems highlighted
Fix the Web