Thursday, 28 February 2013

Boag on social media

An excellent article on how we're not making the most of social media and not providing the experience between networks and our websites that our users want. And this ultimately is to the detriment of our business.

Intro to finding your website's tone & voice

An excellent article explaining the difference between tone and voice, explaining why it's important to your website and helping you get started.

Omni channel experience management

UX consultants Webcredible released a report last year analysing the performance of ten UK high street retailers against what it calls 'omni channel' experience criteria. Many companies have strategies for particular communications and commerce channels - online, mobile, in-store etc. Webcredible class omni-channel as the customer experience across channels.

The hidden costs in devolved content management

An interesting article reporting on the annual Society of IT Management (SocITM) review of local government websites and calling into question the cost-effectiveness of devolved web publishing. Something that Gerry McGovern has been saying for a long time and a point equally valid in the higher education sector.

Wednesday, 27 February 2013

Sunday, 24 February 2013

Responsive design strategy

Jared Spool has written a really nice article pulling together the key considerations when devising a strategy to achieve a responsive design - a site layout and content structure approach that adapts according to the device your website visitor is using.