If you're looking at what you might do to improve what you've got, Paul breaks it down into chunks - some of which are really easy to get started on right away. Paul says -
Before dismissing the entire site try identifying where it fails. Site’s normally fail in one or more of the following areas:
- Visual appearance.
- Business objectives.
Your New Website is a Disaster, Now What? - article by Paul Boag for tutsplus.com